Blog
Renting Advertising Accounts From an Agency: Risks and Advantages
Renting advertising accounts in general is possible anywhere. Each platform has its nuances. But the account itself is the initial...
Liftoff for LTV: Should the Platform Be Trusted with Your Budget in 2025?
Liftoff has long been on the radar of those buying in-app traffic. But does Liftoff really live up to expectations...
How to Promote Gaming, Betting and Dating Apps on Smart TV (CTV): Opportunities, Limitations and Practical Tips
In the previous article, we looked at the general benefits and mechanics of promoting apps via Smart TV and CTV....
Promotion of Apps via Smart TV (Connected TV): A Complete Guide
Today AdKeys Digital team discover how to promote your apps via Smart TV (CTV) and reach millions of users on...
Mobile App Market in 2025—Overview of Sensor Tower report: trends, niche analysis, recommendations
The mobile market continues to transform - according to Sensor Tower's State of Mobile 2025 report, 2024 marks an important...
WebView Apps: The Best Solution for Gambling and Other “Gray” Niches?
When it comes to promoting specific areas such as gambling, WebView apps are often in the spotlight. What are they...
Moloco for Performance Marketing: Is It Worth Launching?
In this article, the AdKeys team provides a concise yet honest review of the pros and cons of this DSP...
Bettor 2.0: How Players Have Changed by 2025 and What It Means for Bookmakers
The betting industry is evolving through new technologies. In this article, the AdKeys team will analyze what the bettor has...
Betting in 2025: Trends, Challenges, and Market Prospects
The betting industry is going through an interesting period. On one hand, it is a profitable and popular vertical involving...
